Wedding Planner 101 Virtual Course
Love what you do for the sake of love.
Are you an aspiring wedding creative wanting to grow your business? Or maybe a few years in, wanting to take your business to the next level? Welcome to Love Well Planned, an educational platform for wedding planners and creatives who are interested in elevating their business education. Whether you are a couple years in or looking to grow your company, even scale up, Love Well Planned is just what you are looking for. In the past we’ve hosted a two-day, in person workshop and now we are offering one-on-one virtual and online wedding planning courses.
Running a business for the long haul takes dedication. You could compare it to perfecting your yoga practice or training for a marathon. It takes practice. It requires repetition. And most of all, you can’t do it without patience and deep breathing.
WEDDING PLANNER 101 COURSE
Right now we are working one-on-one in an online virtual chat format for our wedding planner 101 courses. This course goes for 3 weeks in 2 hour increments (or we can develop course work and schedule to fit your needs.
Sample format:
Day 1 || 2 hours
1. What makes a good event + wedding planner?
2. What is the difference between a Wedding planner, Event Planner, Wedding
Coordinator, Wedding Designer, Venue Planner, Venue Coordinator, Catering
Manager, and Corporate Planner?
3. What do you want your role to be?
4. Wedding Planner Misconceptions
5. Wedding Planning Etiquette
6. Starting with your why
7. Who is your ideal client or the ideal person you want to work with
8. How is your brand/image conveyed?
9. What are your core values?
Day 2 || 2 hours
THE WEDDING (OR EVENT) PLANNING PROCESS
1. Month of Coordination (Day of, Month of or Event Management)
2. Décor + Design
3. Full Service Planning
4. Hourly Consulting
Next steps with planning process
On boarding the client – getting to know them, couple style, priorities,
The Calluna client to-do list
Design Questionnaire
Using Aisle Planner
Guest list
Budget
Venue - Ceremony + Reception
Date or Time of Year
Send Vendor Recommendations based on budget, style, Personality
Wedding Dress
Travel details
Wedding Website
Save the Date
Develop preliminary sequence of events
Couple has engagement session with photographer
Day 3 || 2 hours
Hiring the Vendor Team
Photographer
Cinematographer
Floral
Caterer + bar
Rentals
Band/DJ
Ceremony musicians
Décor, Rentals, Lighting
hair + make up
Stationery - Invitations / stationery + other printed materials
Transportation
Attire – wedding dresses, bridesmaids, + suits/tuxes
Rehearsal dinner + brunch planning + other events
Any Specialty rentals – lighting, tents, generators, portable restroom trailers, valet
parking
Space & layout Planning
Décor details – signage, personal items
Welcome Bags + Favors
Day 4 || 2 hours
Important Questions Document
Timeline – How to develop timeline, what to include
Day 5 || 2 hours
The wedding ceremony
The wedding rehearsal
Day 6 || 2 hours
Difference between a good planner + great planner
THE PLANNING DOESN’T END WITH THE WEDDING
Tips + tricks + emergency kit
Marriage License
Small Weddings
Elopements
Destination weddings
Honeymoon
Day 7 || 2 hours
How to start a business (Sole Prop, LLC, S-corp)
Hiring an attorney and accountant
Marketing/Branding
How the world sees you
How to find and attract clients
Sales
Pricing
Contracts
Day 8 if needed